Heineken Experience, Amsterdam
Participate in Heineken Experience, a tour of the historic brewery for the internationally known Heineken pilsner. More than just a tour, this experience is meant to engage and entertain its visitors. Walk through the industrial building where Heineken brewed beer for more than 100 years since it was established in 1867. Learn about the process of pilsner brewing, as well as the history of production and branding. View artifacts, interact with exhibits, and, of course, sample the brewery's famous beer. The site happens to be an anchor point along the European Route of Industrial Heritage. Heineken Experience is just one of the many highlights you can arrange to see using our world travel planner, Amsterdam Edition.
Tours to Heineken Experience
Amsterdam Canal Cruise and Heineken Experience Entrance Ticket BOOK WITH VIATOR FROM $35
Duration: 3 hours 10 minutes
1-Hour Luxury Canal Tour starting at Anne Frank House Amsterdam BOOK WITH VIATOR FROM $18
Duration: 1 hour
Amsterdam Combo: Heineken Experience & 1-Hour Canal Cruise BOOK WITH VIATOR FROM $33
Duration: 2 hours 30 minutes
Heineken Experience Reviews
We had a great time traveling to the old brewery. I appreciated the interactive part of the tour and Dad and Hubby enjoyed the tastings. more »
It's a performance with all modern applications: video, audio; a lot of games you participate in; a lot of history with demonstration; you can try a lot, so it's fantastic place of interest even if yo... more »
Heineken Experience is a must see for beer lovers, even if you particularly do not like Heineken itself. The tour is full of awesome artifacts from the original brewery and is full of informational portions as well. The flow of the tour is great and there is lots of space between the various groups save for a few parts. The room where you 'become a Heineken' was really awesome and the beer they give you after really hits the spot. Something about walking all day and a cold refreshing beer just can't be beat. Lastly, the ending part where you redeem your 2 beers is pretty cool. Typical bar type area with quick service (they only serve Heineken of course). Cool music and vibes really make this pop off. Also, there is an area before the end where you can create a custom Heineken label and have it put on a bottle for a souvenir. We ended up going with the 2 for 10 Euros, which wasn't too bad in my opinion. Definitely pleased!
It is a self guided interactive journey through the world of Heineken. Great place to go for beer 🍺 lovers to know about the history of Heineken. They show everything about the journey of Heineken in very interesting way and they also give free beer to taste. Nice place and museum.
Places to stay near Heineken Experience
Plan your trip to Amsterdam
Get a personalized planA complete day-by-day itinerary
based on your preferences
Customize itRefine your plan. We'll find the
best routes and schedules
Book itChoose from the best hotels
and activities. Up to 50% off
Manage itEverything in one place.
Everyone on the same page.
View all >
View all >©©©©
Duration: 1h 30min
Duration: 2h 30min
Hidden gems in Amsterdam
View all >
Side trips from Amsterdam
Nearby attractions in Amsterdam
Plans to Heineken Experience by other users
17 days in Europe BY A USER FROM INDONESIA October, popular sights PREFERENCES: October ATTRACTION STYLE: Popular sights PACE: Medium 11 days in Amsterdam, Brussels & Bruges BY A USER FROM CANADA August, popular sights PREFERENCES: August ATTRACTION STYLE: Popular sights PACE: Medium 17 days in Europe BY A USER FROM BRAZIL January, culture, outdoors, beaches, historic sites, museums, shopping, popular sights PREFERENCES: January, culture, outdoors, beaches, historic sites, museums, shopping ATTRACTION STYLE: Popular sights PACE: Medium 14 days in Holland BY A USER FROM TAIWAN August, popular sights PREFERENCES: August ATTRACTION STYLE: Popular sights PACE: Medium 3 days in Amsterdam BY A USER FROM INDIA August, popular sights PREFERENCES: August ATTRACTION STYLE: Popular sights PACE: Medium 6 days in Holland BY A USER FROM UNITED ARAB EMIRATES September, popular sights PREFERENCES: September ATTRACTION STYLE: Popular sights PACE: Medium